Corporate Video Storytelling
What is Corporate Video Storytelling?
Corporate video storytelling doesn’t begin with marketing or promotion. Instead, it begins with the story being told. Marketing and promotion happen in a more inspirational and compelling fashion, but as a byproduct of the story.
Corporate video storytelling gets to the core of an organization’s value proposition, and then works intentionally to develop a narrative that simply and compellingly relates that story to clients, prospects, investors, media, employees, and others in a way that motivates them to think or act favorably.
Our short-films help guide the viewers’ emotions without manipulating them.
Floodgate Creative delivers films that evoke an authentic emotional response, telling a story through the lives of the people who are making your organization what it is.
We’ve included several examples of corporate storytelling in our Portfolio, and we’d love for you to spend some time there. But for now, here’s one great example that we created for Credera’s work with Gold’s Gym.